PRESS RELEASE: Through
a unique blend of artists and musicians including Donald Edward Hardy, Brandon Boyd, Thomas
Campbell, Johnny Marr and Shawn Stussy Hurley and Fender will recognize the unparalleled heritage
of the worlds most
popular guitar on its 60th anniversary. Twenty American-made, hand-painted
Stratocaster guitars will be auctioned off to raise money for Waves For Water,
which in turn will save lives through water-based initiatives.
STRAT: 60 Years of the Stratocaster
is a collaboration between the two unique brands and pays homage to the iconic
Fender Stratocaster® guitar as it embarks on its seventh decade
of existence. Each Strat® guitar will include individual
designs and artwork by a featured artist and will be auctioned on eBay, October
22 through November 1. Proceeds will benefit Waves For Water, an organization
that brings access to potable water to nations in need.
As forms of creative expression,
music and art have always been closely linked and ride the same cultural waves,
said Justin Norvell, vice president of product marketing for Fender.
A musicians desire to express
themselves has often led to their guitars and basses being painted like Jimi
Hendrixs Monterrey Strat, Joe Strummers Stenciled Telecaster guitar, or art
commissions like Eric Claptons guitars painted by CRASH. This collaboration is
an exciting and natural fit we have tons of crossover between the musician,
skate and surf communities, and are stoked to get together for a great cause.
A charity art show will take place
at Hurleys headquarters in Orange County on October 24 to bolster the
financial efforts of the project, and will be the only exhibit to see the guitars
in person before theyre sold via eBay Givingworks.
The featured artists each designed
their own unique guitar the list includes: Shawn Stussy, Don Ed Hardy, Craig
Stecyk, Christian Jacobs, Natalia Fabia, Ryan Adams, Johnny Marr, Brandon Boyd,
Tommy Guerrero, Ray Barbee, Wes Humpston, Lance Mountain, Tim Armstrong, Tim
Biskup, Dan Smith, Albert De Alba, Russell Crotty, Tokyo Hiro, Cryptik and
Thomas Campbell.
Having had a relationship with both
Fender and Hurley for years, it seemed natural to bring them together; both are
two seminal Southern California brands that have become leaders in world
culture, said Curator and Participating Artist C.R. Stecyk III.
One hundred percent of the proceeds
will benefit Waves For Water. To learn more, see the guitars, and place a bid
on a one-of-a-kind Stratocaster, visit ebay.com/stratauction,
and wavesforwater.org.
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